Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and... Celý popis
Koupit za 1 798 Kč- Od nejoblíbenějších
- Od nejlevnějších
- Od nejdražších
Strategic Management for Hospitality and Tourism - Okumus, Fevzi; Altinay, Levent; Chathoth, Prakash K.
Doprava:
zdarma
1 798 Kč
Koupit za 1 798 Kč
Strategic Management for Hospitality and Tourism (Okumus Fevzi)(Paperback)
Doprava:
39 Kč
1 672 Kč
Koupit za 1 672 Kč
Strategic Management for Hospitality and Tourism - Okumus, Fevzi; Altinay, Levent; Chathoth, Prakash K.
Doprava:
94 Kč
1 631 Kč
Koupit za 1 631 Kč
Popis
Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include:
A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management,
A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management,
Parametry
Výrobce | Okumus, Fevzi; Altinay, Levent; Chathoth, Prakash K. |